~ Curator’s Field Notes ~

What businesses get from supporting expeditions, and how to get them to support yours in 2023
invitational marketing, content marketing, adventure project, remote travel adventures, mountaineering, ocean rowing, advertising, marketing, business, getting expeditions funded, expeditions, Business of adventure Chris Shirley MA FRGS invitational marketing, content marketing, adventure project, remote travel adventures, mountaineering, ocean rowing, advertising, marketing, business, getting expeditions funded, expeditions, Business of adventure Chris Shirley MA FRGS

What businesses get from supporting expeditions, and how to get them to support yours in 2023

To increase your chances of success of getting an expedition paid for (and to stop you wasting your precious free time), you should understand a little about the mechanics of how business works, and the sales and marketing functions of it, otherwise you’ll probably be wasting your time approaching people who don’t have the money to support you, don’t see the value in your project, or a combination of both.

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The 7 principles I follow for taking on physical challenges that intimidate me
ironman, resilience, silk road mountain race (SRMR), social mobility, determination, perseverance, motivation, neuroscience, BBC, physical challenges, intention-behaviour gap, BJJ, Brazilian Ju-Jitsu, London marathon, life goals, mountaineering, mountain biking, Kyrgyzstan, bikepacking, world record, silk road mountain race, marathon, run, bike, Swim, IM triathlon, ironman triathlon, the Iron-nun, Madonna Buder Chris Shirley MA FRGS ironman, resilience, silk road mountain race (SRMR), social mobility, determination, perseverance, motivation, neuroscience, BBC, physical challenges, intention-behaviour gap, BJJ, Brazilian Ju-Jitsu, London marathon, life goals, mountaineering, mountain biking, Kyrgyzstan, bikepacking, world record, silk road mountain race, marathon, run, bike, Swim, IM triathlon, ironman triathlon, the Iron-nun, Madonna Buder Chris Shirley MA FRGS

The 7 principles I follow for taking on physical challenges that intimidate me

82 years old and completing an Ironman triathlon. That’s a 2.4-mile (3.8-km) swim, followed by a 112-mile (180-km) cycle, and finishing with a 26.2-mile (42.2-km) run. Just think about that for a second longer.

It’s stories like hers that motivate me to keep going when the journey ahead seems impossible to move forward.

In the next few years, I'll be aiming to complete the Silk Road Mountain race, a 1700-kilometre continuous bikepacking race in Kyrgyzstan, and one of my biggest personal challenges since a mountaineering accident in 2019 almost permanently stopped me from doing things I love altogether.

There are the 7 principles that I use to fit training to previous adventures that I’ll use to get myself to the finishing line.

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